How to protect Intellectual Property plus brand reputation and avoid infringement claims

Intellectual Property Office report one in three SME’s suffers IP infringement; this inflicts significant costs and reputation damage. One in four startups fail to protect their IP; this restricts growth and access to finance. SMP has successfully delivered group workshops below which address these risks.

In today’s competitive business landscape, safeguarding your intellectual property is crucial for the success and longevity of your small or medium-sized enterprise (SME). This workshop aims to provide an in-depth overview of trademarks and intellectual property rights, empowering UK SMEs to understand, protect, and leverage their valuable intangible assets.

By the end of this trademark and IP overview workshop, you will have a solid understanding of the importance of protecting their intangible assets, the process of registering trademarks, and the strategies necessary to defend your IP rights. Participants will be empowered to develop effective trademark and IP protection strategies tailored to their business needs, enabling you to thrive in today’s competitive marketplace and protect your innovation ideas.

Learning Outcomes:

  • Understand the significance of trademarks and intellectual property (IP) for SMEs and their role in protecting valuable intangible assets.
  • Differentiate between trademarks, copyrights, patents, and trade secrets, comprehending their respective functions in safeguarding intellectual property rights.
  • Gain knowledge of the legal framework governing trademarks and IP rights in the UK and abroad, including relevant legislation and regulations.
  • Develop an effective IP and brand protection strategy tailored to their SME, encompassing asset identification, IP searches, trademark selection, and registration.
  • Discover available resources, tools, and support services in UK and abroad to assist SMEs in managing and protecting their intellectual property, facilitating informed decision-making and access to further guidance

Please note: A minimum of 4 delegates are required to run this course. If this is not met then this course may be rescheduled.

Clive Bonny

Clive Bonny

Owner, Strategic Management Partners Ltd

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